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Privacy Policy

How we collect, use, and protect your information

Last Updated: December 2025

Baby Bootique Australia ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website babybootique.com.au (the "Site"). Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.

Information We Collect

Information You Provide

We may collect information that you voluntarily provide when you:

  • Contact us through our contact form or email
  • Subscribe to our newsletter (if applicable)
  • Leave comments on our articles
  • Participate in surveys or promotions

This information may include your name, email address, and any message content you choose to share.

Automatically Collected Information

When you visit our Site, we automatically collect certain information about your device and your visit, including:

  • IP address
  • Browser type and version
  • Operating system
  • Referring website
  • Pages viewed and time spent on pages
  • Date and time of your visit

How We Use Your Information

We use the information we collect to:

  • Respond to your enquiries and provide customer support
  • Improve our website content and user experience
  • Analyse website traffic and usage patterns
  • Send newsletters or updates (only if you've opted in)
  • Comply with legal obligations

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our Site. Cookies are small data files stored on your device that help us:

  • Remember your preferences
  • Understand how you use our Site
  • Provide personalised content
  • Analyse site traffic through Google Analytics

You can control cookies through your browser settings. However, disabling cookies may affect your experience on our Site.

Google Analytics

We use Google Analytics to collect and analyse information about how visitors use our Site. Google Analytics uses cookies to collect information such as how often users visit the Site, what pages they visit, and what other sites they used prior to coming to our Site. We use this information to improve our Site and content. Google's ability to use and share information collected by Google Analytics about your visits to our Site is restricted by the Google Analytics Terms of Service and the Google Privacy Policy.

Third-Party Links and Amazon Associates

Our Site contains links to third-party websites, including Amazon.com.au. We are a participant in the Amazon Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.

When you click on an affiliate link and make a purchase, we may earn a commission at no additional cost to you. Amazon may collect certain information about your purchases. Please refer to Amazon's Privacy Policy for information about their data collection practices.

We are not responsible for the privacy practices of third-party websites. We encourage you to read the privacy policies of any third-party sites you visit.

Data Security

We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

Children's Privacy

Our Site is not directed to children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us so we can delete that information.

Your Rights Under Australian Privacy Law

Under the Australian Privacy Act 1988 and the Australian Privacy Principles (APPs), you have the right to:

  • Access personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your personal information
  • Opt out of marketing communications
  • Lodge a complaint with the Office of the Australian Information Commissioner (OAIC)

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last Updated" date. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us at:

Email: cyis1000@gmail.com

We will respond to your enquiry within a reasonable timeframe.

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